OptiMoist^TM

Superior shampoo for all hair types

• Unique moisturizing lather gently yet thoroughly cleanses hair.
• Imparts a balance of amino acids and proteins for exceptional strength and elasticity.
• Strong enough to use only once a week, gentle enough to use daily.

12 oz. $7.99
 
Product Detail
This moisturizing shampoo is designed to gently yet thoroughly cleanse the hair while imparting a balance of amino acids and proteins into the hair for strength and elasticity. Its high content of moisturizers and conditioners keep the hair shiny, tangle and static electricity free while giving each strand a youthful appearance. Powerful enough to use only once a week and gentle enough to use on a daily basis.

Ellin Says...
“Tony had shown me 75 different shampoo formulas before I found this one– it never leaves hair feeling dry and does not over-strip hair like most shampoos in the salon. The first client I used this on was amazed at the soft feel of her hair even before we used a conditioner. Someone with straight, fine hair could skip the conditioning process completely with this shampoo.”
 
Product Tip
This shampoo is super concentrated, so a little bit goes a long way. Use only a quarter-sized amount when you shampoo!